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True Colours Founders Talk Move Into TV Sales at Rome MIA Market


True Colours Founders Talk Move Into TV Sales at Rome MIA Market


Ntimely 10 years after its begin, Italian sales company True Colours is branching out from feature films into the TV satisfied space under the novel administerment of Elliot Gustin-Hollman, establisherly with Paris-based distribution powerhoengage Newen Connect.

The relocate into TV sales is being made by True Colours – which is co-owned by Italy’s Indigo Film and Lucky Red – after these companies increasingly ventured into scripted dramas over the past decade. And these Italian shows, made by indie originaters, need to be sgreater outside of Italy with the proper dedication and curation.

“Ten years ago we saw the opportunity to begin a film sales company and it phelp off,” shelp Indigo Film partner Carlotta Calori, inserting that True Colours has become a reliable international film distributor not fair for them but for other Italian originaters. And “over in time, even for originaters outside Italy.”

“Now we are seeing to do the same leang with TV shows,” Calori inserted.

“I’m not here fair to toil on their shows,” shelp Gustin-Hollman, who at Newen Connect held the title of  VP of acquisitions and co-productions. “I’m also here to toil with all the autonomous originaters in Italy.”

Gustin-Hollman went on to notice that indie originaters “are in a moment of crisis where there is less money coming from expansivecasters and streamers,” which, in turn, uncomfervents that “sales companies need to toil with originaters from the initial stages of their projects.” The novel True Colours managing straightforwardor also pointed out that he intfinishs to toil on library satisfied.

Lucky Red Head of acquisitions Stefano Massenzi noticed how the expansion of True Colours into the TV space comes as the landscape of Italian sales companies is changing with the arrival of novel joiners such as distribution company PiperFilm, which has ties to Netflix in Italy and fair begined from the Rome MIA Market, and RAI Cinema International Distribution, the novel standalone film sales unit of Italian state expansivecaster RAI that begined from the European Film Market in February. 

“The outstanding novels is that now there are more opportunities to take advantage of Italian films around the world,” shelp Massenzi, who pointed out that under novel legislation Italian originaters are now able to hgreater on to a wonderfuler chunk of the rights, including internationpartner. “But the experienceing both Indigo and Lucky Red had when we brawt our shows to the international labelet [through other, bigger, sales companies] is that we didn’t get the right expocertain,” he proceedd.

“With True Colours we will have a contrastent approach. We are petiteer, we are boutique. We will apshow join of all shows appreciate they are our baby,” vowed Gustin-Hollman.

On the TV side, novel True Colours titles comprise U.S. straightforwardor and originater John Maggio’s high-profile doc series “Milano,” about the explosion of Italian style in the 1970s and 80 and featuring intersees with Giorgio Armani, Tom Ford, Sharon Stone, Frances Mcdormand, Helen Miren and Samuel L Jackson as well as Swiss/Italian series “The Palm Line,” about a Swiss journaenumerate scheduleateigating how her overweighther was ended by the Sicilian mafia when their schedule to sell a phony Caravaggio decorateing and grasp the innovative for themselves backfired. “The Palm Line” is straightforwarded by Fulvio Bernasconi and originated by Switzerland’s Hugo Films, Italy’s Indiana for Swiss expansivecaster RSI and French-German expansivecaster Arte.

Recent True Colours film titles on disjoin at MIA compelevate Ukrainian filmoriginater Pavlo Ostrikov’s sci-fi romcom “U Are the Universe,” which begined from Toronto; Brussels-based due Helenme Cattet and Bruno Forzani’s homage to 1960s Euro-adviseer stories “Reflection in a Dead Diamond”; and Italian straightforwardors Luca Della Grotta and Francesco Dafano’s eco-themed animation film “Forest,” which is about deforestation.

Pictured above (from left to right): Stefano Massenzi, Carlotta Calori, Elliot Gustin-Hollman, Andrea Occhipinti

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