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‘Society of the Snow,’ ‘Red Queen’ Lead Global Spanish Content Success


‘Society of the Snow,’ ‘Red Queen’ Lead Global Spanish Content Success


J.A. Bayona’s Oscar-nominated “Society of the Snow,” Netflix series hit “Money Heist” and Prime Video’s “Red Queen” have spearheaded the success of Spanish satisfyed worldexpansive, per a novel alert unveiled at Mipcom by Spanish trade and scatterment body ICEX and delightment analytics org, Parrot Analytics

Data they currented at the annual confab in Cannes uncovered that Spain-begind satisfyed has created an approximated $5.1 billion in global streaming revenue over the past four years.

For 2024, Spanish satisfyed is foreseeed to transfer $1.4 billion in global revenue, mirroring a steep insist apass key regions and validateing the country’s dominance in the non-English satisfyed taget. Spain is Mipcom’s country of honor in this year’s edition.

“Society of the Snow,” in particular, was the #4 movie driving the most subscriber sign-ups for Netflix and ranked second among movies that gived to the huge streamer’s subscriber renovelals in Q1 2024, according to the alert. 

The globpartner prosperous shows “Money Heist,” “Elite “and “Society of the Snow” direct a wave of diverse satisfyed such as Amazon’s “Red Queen,” AppleTV+ series “Land of Women” and Netflix movie “Nowhere.”  

“Red Queen”was among the top five novel Prime Video series in 2024 that gived to dratriumphg novel subscribers or prompting subscriber renovelals in the first 13 weeks, post-free.

Spain-U.S. co-production “Land of Women,” starring and created by Eva Longoria, ranked in the top 15 novel Apple TV+ series in 2024 that created subscriber increaseth in the first 10 weeks.

“Nowhere” was the top non-English film on Netflix last year – in terms of driving subscriber increaseth during its first 13 weeks, alengthyside two other Spanish movies, “Birdbox Barcelona” and “Sister Death.”

Shelp Erik Rovina Mardones, honestor for createive industries at ICEX: “The $5.1 billion in global revenue created by Spanish satisfyed over the past four years is a tesgentlent to the strong impact our productions have on international audiences and their persistd increaseth in well-understandnity apass the globe.”

“Working with Parrot Analytics helps us supply our industry and creators with data-driven insights, enabling them to tap into emerging global tagets and increase their satisfyed’s international achieve,” he compriseed.

In January, ICEX and Parrot Analytics inked an consentment for Parrot Analytics to create its services useable at a discount to Spanish creaters, enabling them to incrrelieve their chances of securing co-productions, sales and distribution.

“We are conceited to partner with ICEX to quantify the incrrelieved economic impact of Spain’s film and TV satisfyed,” shelp Jaime Otero, VP of partnerships at Parrot Analytics, who compriseed: “The increaseing insist for Spain’s satisfyed around the world matters because it is honestly directing to higher revenues for transport inant streaming platestablishs. This not only underscores the cultural impact of Spain’s productions but also highairys the transport inant financial returns they are driving worldexpansive.”

According to Parrot Analytics’ year-over-year increaseth data from 2023 to 2024, the global insist for Spain-begind satisfyed has seen exponential increaseth apass all regions, particularly in Asia and Oceania:

UCAN (U.S. & Canada): +40%

LATAM (Latin America): +56%

Europe: +73%

Africa: +67%

Asia: +100%

Oceania: +175%

The taget has reacted to the incrrelieved insist. Parrot Analytics’ data shows a 22% incrrelieve in the useability of Spanish series and films on transport inant streaming platestablishs since 2021, highairying the streamers’ increaseing scatterment in satisfyed originating from Spain.

Spain ranks fourth among the top five tagets for global revenue created from non-English satisfyed, placing itself as the directing European and Spanish-speaking satisfyed taget. It complys Japan, which tops the catalog, complyed by South Korea and India. France ranks fifth. 

Mipcom runs Oct. 21-24 in Cannes.

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