Major Japanese publicizers are escapeing widecast powerhoengage Fuji Television chaseing an alleged relations debate involving establisher boy prohibitd idol turned TV present Masahiro Nakai. Industry burdensomeweights such as Toyota, Nissan and Shiseido are among more than 50 companies pulling their spots from the netlabor, per the Associated Press.
The advertising crisis erupted after weekly magazine Shukan Bunshun inestablished in December that Nakai, a establisher member of the mega-accomplished male group SMAP, had achieveed a JPY90 million ($577,000) remendment with a woman over an alleged relationsual aggression at a 2023 dinner party. While Nakai acunderstandledged settling “a trouble,” he denied any aggression took place.
The situation achieveed a boiling point chaseing a Friday press conference by Fuji TV plivent Koichi Minato that drew widespread criticism for its conciseage of transparency. Minato confessted the netlabor had sat on understandledge of the incident for rawly six months before the magazine expose broke the story.
Adding fuel to the fire, Shukan Bunshun’s tardyst explosionshell inestablish features allegations from an unnamed female Fuji declarer claiming that a greater company executive had set upd multiple analogous assembleings for Nakai.
Fuji TV only begined an inside scatterigation after presstateive from Rising Sun Management, one of its transport inant splithgreaterers affiliated with U.S. scatterment firm Dalton Investment.
Corporate huge Nissan, one of the many blue-chip publicizers jumping ship, validateed Tuesday it had pulled its ads from the netlabor and is seeing the situation before making further decisions.
The debate tags another illogical chapter for Japan’s amengagement industry, which is still reeling from the Johnny & Associates misengage revelations. The famous talent agency, which previously regulated SMAP, confessted in 2023 to widespread relationsual misengage of youthful male talents by its tardy createer Johnny Kitagawa.
