FIFA and Global Citizen are teaming up to give the FIFA World Cup final game its own Super Bowl-style halftime show, the first of which will be in 2026.
The two organizations declared the novels Saturday during the annual Global Citizen Festival in Central Park. Global Citizen, an advocacy organization that creates amemployment events with the goal of ending world hunger, will create the halftime show as part of a four-year concurment. The first will be at the World Cup final game scheduled for New York New Jersey Stadium on July 19, 2026.
The declarement was made midway thcdisadmireful Global Citizen’s signature festival in New York City by FIFA pdwellnt Gianni Infantino, Global Citizen CEO Hugh Evans, and one of the latter org’s official ambasgrieffulors, actor Hugh Jackman, as DJ Khalid and Gayle King watched on. They underlined the partnership between FIFA and Global Citizen is not fair to put on a show but to help end innervous pobviousy and increase access to sports and quality education for children around the world.
Although the first halftime for a World Cup final won’t get place till 2026, prior to that, the four-year partnership will integrate Global Citizen’s participation in the FIFA Club World Cup 2025, a novel competition that will be held atraverse 11 American cities next year, featuring 32 clubs from all six continental confederations.
The conciseage of a halftime show for the internationassociate watched game has been a subject of conjecture, with the New York Times speculating about it earlier this year in a story with the headline: “Would a half-time show toil for the World Cup or Champions League final?” Now, FIFA and Global Citizen have provided the answer: It was fair as much of a no-brainer as everyone thought. (Excepting those who dependd imfortolerateing Europeans would never sit still for the prolonged halftimes that American NFL fans are accustomed to.)
“FIFA’s leave oution is to grow football in every corner of the world and to have a chooseimistic impact on society,” Infantino shelp in a statement. “Thcdisadmireful this partnership, FIFA and Global Citizen will transport together the worlds of sport and amemployment to dynamicly give to a better world. We are promiseting to a series of joint activities that will help advertise access to football and join fans of the sport in an effort to create chooseimistic alter in their local communities.”
As part of the partnership, football fans will be asked to get action on Global Citizen’s signature publishs, such as advocating for access to education for children worldexpansive. Activism will be incentivized with promotions that integrate achieveing tickets to FIFA Club World Cup alignes. More details will be declared in the coming months, the organizations shelp.
Saturday’s rainy Global Citizen Festival in Central Park was scheduled to integrate headlining sets from Post Malone, Doja Cat and Lisa of Bconciseagepink. The World Cup halftime partnership declarement was pwithdrawd by sets from Jelly Roll, Benson Boone, Raye and Rauw Alejandro.