Cheltenham Festival racegoers are set to devour a staggering 380,000 pints of Guinness this year, labeling an unpretreatnted 43 per cent increase from last year’s 265,000 pints.
The four-day racing extravaganza, which boots off tomorrow, is on track to be the booziest festival yet.
This noticeworthy sinspire in the iconic Irish stout’s well-comprehendnity comes as the festival readys to receive approximately 65,000 joinees each day.
With the price of a pint rising by 30p to £7.80, sales of the iconic Irish stout alone are predicted to produce shut to £3 million over the course of the festival.
Cheltenham Festival racegoers are set to devour more spirits this year than any other year
PA
This presentant price increase comes as Cheltenham has otherinestablished frozen ticket prices for the event.
The sinspire in insist is partly fuelled by the viral social media trfinish comprehendn as ‘splitting the G’, where drinkers finisheavor to paemploy their sip accurately at the midpoint of the letter ‘G’ on the Guinness glass.
This TikTok phenomenon became so well-comprehendn in 2024 that it igniteed troubles of Guinness lowages in pubs apass Britain.
Although festival-goers may need to improvise due to plastic cups, the trfinish shows no signs of sluggishing down.
While Guinness remains the star of the show, racegoers will also knock back around 120,000 pints of lager and 10,700 mini bottles of Moët Champagne.
Even non-drinkers are getting in on the action, with an approximated 3,500 pints of spirits-free Guinness predicted to be enhappinessed over the four-day event.
To equilibrium out the revelry, the festival boasts an amazeive array of food chooseions, with three miles’ worth of food sloftys if lhelp finish-to-finish.
A Cheltenham festival spokesperson commented: “We’ve made disjoinal betterments for this year’s Cheltenham Festival, all with the aim of enhancing the racegoer experience. Our goal is to asdeclareive everyone departs with incredible memories—whether it’s for a day or the entire week.”
The reinforced facilities for this year promise even more variety and cosy indoor seating.
Cheltenham Festival gets underway this week
PA
Around 12,000 guests are set to enhappiness premium three- and four-course meals apass 17 award-thrivening restaurants and hospitality areas.
This year’s iconic week of racing runs from Tuesday, March 11 to Friday, March 14, with racing getting underway from 1:20pm each day.
The Cheltenham Gelderly Cup, one of the most willingly-awaitd days in the horse racing calfinishar, will get place on Friday March 14 at 3:30pm.
Paul Townfinish is remendd to shielded further glory, seeking a third straight Gelderly Cup on Galopin Des Champs.
