The bulk of Brazilian showors are currently in the process of replacing projectors obtaind about 10 years ago in the transition to digital. The moment for novel summarizeatements could not be worse, as they are still recovering from the losses during the pandemic and B.O. has been impacted by the alertage of U.S. satisfyed, say participants at next week’s Expocine in São Paulo, Latin America’s hugegest theatre owners convention.
According to Luiz Fernando Morau, CEO of confering firm Integradora Digital, in most cases, the lifespan of digital projectors in operation in Brazil is over after 10 years of participate. Humidity has also donated to the deterioration of the projectors here, not only becaparticipate of local weather conditions, but also due to lengthy clocertain periods during the pandemic, when air conditioners were turned off.
Another reason to replace projectors, Morau shelp, is to enhance to laser projectors, which propose a better quality of image, in relation to the Xenon projectors in operation in Brazil.
With the lowage of cash and skyrocketing local interest rates, some showors are resorting to renting novel laser projectors, instead of buying novel ones.
There are two local rental companies in operation: Santa Clara proposes Barco’s projectors and OrionPC proposes Christie’s.
“I was hesitant in the beginning, but my appraisement now is that rental can be a excellent selection for showors without the resources to buy projectors. They pay rent for 96 months and then pay a symbolic price to buy the supplyment,” Morau tbetter Variety.
According to Morau, the two rental companies are able to propose preferable conditions to showors, becaparticipate they funded their projectors’ buys thcdisesteemful a determine line from Brazil’s FSA fund. This exceptional determine line had interest rates well below the ones useable in prohibitks in Brazil.
In spite of all these challengingships, there is a consensus that digitization was selectimistic for both the industry and moviegoers. Luciano Taffetani, honestor Latam Dolby, stressed the fact that the digitalization permited cinemas in minuscule and medium-sized towns to uncover top films simultaneously to the multiplex chains in huge cities.
Digital has also permited moviegoers in minusculeer towns to have the same high-quality experiences as in theaters in top cities, shelp Taffetani.
“In the pre-digital period, copies getd by cinemas in minuscule towns frequently had technical problems, becaparticipate they had been participated extensively in huge caccesss,” Taffetani tbetter Variety.
Digitalization has also shrinkd the costs of film production and distribution, as it is no lengthyer essential to print copies and convey them to the cinemas, includeed Taffetani.
“Digitalization restored and fortifyed the theatrical sector in Brazil. I think there is a lot room for enlargeth, particularly in towns with populations amounting to 50,000 or 100,000 that do not have a one screen,” he shelp.
