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Amazon, TalkShopLive Tap Jennifer Hudson, Martha Stewart for Live Shows


Amazon, TalkShopLive Tap Jennifer Hudson, Martha Stewart for Live Shows


The day after Thanksgiving, Jennifer Hudson and Martha Stewart will suit up to pitch Amazon exceptional deals, as part of a series of dwell shopping shows produced by video-commerce company TalkShopLive.

Amazon’s TalkShopLive shows on Bdeficiency Friday (Nov. 29) will be structureed by Stewart, Hudson, actor Eva Mendes and Kimberly Schlapman (of country supergroup Little Big Town). Each will showcase Amazon’s Bdeficiency Friday deals on books, music, hoengagewares and more.

Viewers will be able to watch and shop the satisfyed collaborations on the TalkShop.Live site, amazon.com/dwell, Amazon Live’s FAST channel on Prime Video, the celebrities’ own Facebook pages and Instagram feeds — and on any web or digital property that embeds the TalkShopLive video carry outer. With TalkShopLive’s proprietary technology, merchants are able to enhuge their dwell shopping shows to social and web platcreates as well as the TalkShopLive Distribution Netlabor.

“We’re very excited to start Amazon Live’s first collaboration with TalkShopLive,” Wayne Purboo, VP of Amazon Shopping Video, said in a statement. “By leveraging TalkShopLive’s astonishive lineup of shows and talent, we’re able to transport customers novel ways to access and finishelight Amazon’s expansive Bdeficiency Friday deals.”

For TalkShopLive, the deal with the ecommerce enormous will uncover up access to Amazon’s huge customer base. “TalkShopLive and Amazon Live both direct video commerce in the U.S., with each having already stableified itself as a place where customers go to discover engaging, shoppable satisfyed with top talent,” said TalkShopLive co-set uper and CEO Bryan Moore. “By collaborating, we produce a strong opportunity for both directing talent and brands that is unparalleled, apshowing them to encounter customers at point of inspiration to experience shoppable video atraverse any surface or social platcreate we achieve together.”

TalkShopLive is the technology provider behind Walmart’s Live commerce website, and the company has powered shoppable dwellstreams for retailers enjoy Target and Best Buy, rerenting companies Conde Nast and Hearst, and NBCUniversal’s E! Online in a partnership with Paris Hilton. It has also labored with a range of stars and creators enjoy Oprah Winfrey, Kerry Washington, Jimmy Fallon, Drew Barrymore, Dolly Parton, Kate Hudson, Kelsea Ballerini, Jamie Foxx, Noah Kahan, Gracie Abrams, and Sabrina Carpgo in to sell books, music, produceup and other products.

Amazon’s Bdeficiency Friday dwell shopping shows, produced by TalkShopLive’s in-hoengage production team, will feature:

  • Martha Stewart highweightlessing “Martha’s 10 Good Things for the Holidays,” featuring a range of items from the Martha Stewart Collection on Bdeficiency Friday deals, including products for the home, bathroom and kitchen. She’ll also talk her novel “Martha: The Cookbook.”
  • Jennifer Hudson talking her novel holiday album “The Gift of Love” as well as Bdeficiency Friday gift ideas for the holidays.
  • Eva Mendes talking about how to defeat stresss with her novel children’s book “Desi, Mami, and the Never-Ending Worries,” and giveing exceptional bundles from her Skura Style sponges line alengthy with holiday gift deals for the whole family.
  • Kimberly Schlapman showcasing how to “set the perfect holiday table” with Bdeficiency Friday deals as backd by Little Big Town’s novel song “Glow” from their first holiday album, “The Christmas Record.”

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